Latin America. Cirque du Soleil Entertainment Group has named Epson as its official projector partner. Aimed at captivating consumers with immersive experiences throughout the Americas, Cirque du Soleil and Epson will collaborate closely to devise and bring extraordinary concepts to life.
Fusing the power of Epson's high-performance 3-chip 3LCD laser projectors with the theatrical genius of Cirque du Soleil, this partnership is poised to revolutionize immersive entertainment and illuminate Cirque du Soleil's creative vision in innovative ways.
"As a long-standing pioneer in live entertainment and innovative projection technology, Epson is the ideal partner to support our efforts to deliver unique experiences to our guests," said Lauren Hart, head of alliance strategy at Cirque du Soleil. "With Epson's cutting-edge projection and extensive industry expertise, we will be able to design and deliver true immersion in creative imagery like never before. Our team is eagerly awaiting the opportunity to experience the potential of Epson's projection."
Cirque du Soleil is actively working on creating immersive experiences tailored to various formats and locations, as well as developing exclusive special events to enrich future performances. As an official projector partner, Epson will supply state-of-the-art projectors to power Cirque du Soleil's concepts, playing a crucial role in realising its creative vision.
"This partnership gives Epson the opportunity to collaborate with a well-known live entertainment brand and demonstrate the potential of Epson's line of large-space laser projectors," said Richard Miller, Vice President, Commercial Marketing and Services, Epson America, Inc. "The combination of Cirque du Soleil's sophisticated projection and breathtaking imagination enables the creation of extraordinary experiences, immersive and unique. We're excited to be able to contribute to bringing their creative concepts to life."
