ISE. Sony will introduce 16 Bravia professional displays, the enhanced BZ-P series, spanning the flagship BZ40P model, options from the enhanced BZ35P model and alternatives from the BZ30P core model.
With sizes ranging from 43 to 85 inches and featuring Deep Black Non-Glare technology, the 4K HDR portfolio is suitable for a wide range of uses in corporate, higher education, retail and transportation spaces.
Slimmer options deliver sharp images and exceptional visibility, even in bright environments. With a newly updated design, greater flexibility of installation and operability, conscious sustainability and lower energy consumption, the new line incorporates a combination of powerful hardware and software capabilities.
The BRAVIA BZ-P Series professional displays are expected to be available in the third quarter of 2026. Sony has collectively expanded and enhanced its line of professional displays, including the new Crystal LED S-Series, which offers end users several options customized for their diverse needs and uses.
Image quality and visibility
All BRAVIA BZ40P, BZ35P and BZ30P professional displays feature the impressive AI-powered XR image processor to display images, text and detail accurately, vividly and realistically, and offer a brightness level of between 400 and 700 cd/m2.
The entire BZ-P Series line features Deep Black Non-Glare technology, which provides a premium level of 47% reflection reduction or a standard level of 25% that, in combination with a wide viewing angle, reduces glare and glare, and delivers high contrast for lifelike images, even in brightly lit spaces in direct light.
Installation flexibility
The BZ-P series displays were meticulously redesigned with installation and integration in mind. The new thin and light line is ADA compliant (select models) and features a universal chassis and regular, narrow, uniform bezels with an integrated logo, allowing the display to be oriented vertically or placed on a video panel seamlessly.
In addition, as a new feature, the BZ-P series includes mounting holes that comply with the VESA (Video Electronics Standards Association) standard and allow for easy installation. The 75-inch and 85-inch models in the lineup also come equipped with chassis handles that aid in transport.
Sony's latest displays have been improved to ensure more efficiency and optimised compatibility for professional users. The line uses a System on a Chip (SoC) architecture that eliminates the need for an additional decoder for digital signal, and features a new user interface and configuration program. Sony also collaborates and conducts compatibility testing with leading CMS solution providers around the world, making it even easier to integrate your preferred solutions.
Energy efficiency and respect for the environment
The BZ-P series offers a substantial reduction in power consumption. The displays' new high-efficiency optics and XR processor-based AI backlight control reduce power consumption by up to 31% compared to the BZL series (when comparing FW55BZ40L and FW55BZ40P models).
Another important distinction of models when it comes to providing energy efficiency on a large scale is EPEAT (pending) and Energy Star certifications. The new models also increase the use of SORPLAS,™ Sony's exclusive recycled plastic material, to a maximum of 43% to reduce environmental impact and further align with the company's long-term sustainability goals.
In addition, screen usage can be tracked and managed using the internal ECO Dashboard to make visible the impact of using certain settings and to help reduce the total cost of ownership.
The BRAVIA BZ-P series of professional displays will be unveiled at Integrate Systems Europe (ISE) in Barcelona from 3 to 6 February 2026.
