Latin America. Aurora Multimedia is strengthening its presence in Latin America with the appointment of Aharon Yablon as Regional Sales Manager.
This strategic expansion reflects the significant growth in interest and demand for Aurora technologies across the region over the past two years.
Founded in 1998 and headquartered in Morganville, New Jersey, Aurora Multimedia has built a reputation for engineering innovative, reliable, and forward‑thinking AV solutions. With full in‑house design and manufacturing, Aurora maintains complete control over quality and development, enabling rapid innovation and tailored solutions for real‑world applications.
Aurora technologies are deployed worldwide across government, education, corporate, hospitality, security, courtrooms, council chambers, and houses of worship. Latin America has been part of Aurora’s global footprint for many years, with a growing customer base and increasing project activity. The company’s decision to expand its commercial presence reflects this momentum and the region’s rising demand for next‑generation AV technologies.
Industry‑Leading Innovation
Aurora’s portfolio includes a long list of industry firsts, including:
Real‑time image rotation for portrait videowalls
Multi‑image rotation processing
Open Card Slot technology for flat‑panel displays
Web‑standards‑based control systems
Transceiver technology for both AV‑over‑IP and HDBaseT™
Dante®/AES67 integration with video over IP
10G SDVoE™ with PoE
Directional USB and Directional PoE
IPBaseT™ — combining AV‑over‑IP scalability with HDBaseT™ simplicity
SmartSpeak™ beamforming Dante/AES67 desktop microphone
WordGate™ AI technology for intelligent camera‑preset triggering
“Latin America has shown a strong and accelerating interest in Aurora’s technology,” said Paul Harris, Founder & CEO/CTO of Aurora Multimedia. “We already have valued customers in the region, and with the increasing number of enquiries and opportunities, now is the right time to expand our presence. Aharon brings deep regional expertise and will help us support partners and end‑users more effectively.”
And Roy Leggett, International Sales Director, added: “With nearly 10% of the world’s population and a rapidly developing AV market, Latin America represents a major growth opportunity. We’ve seen a clear rise in demand for solutions like our amazing AV‑over‑IP solutions, and our ReAX control platform. Both of which offer technologies that our competition cannot compete with. Aharon’s experience and relationships will help us build on the success we’re already seeing.”
Aharon’s Perspective: “I’m excited to represent Aurora Multimedia in Latin America,” said Aharon Yablon. “Aurora is known worldwide for innovation and engineering excellence, and the region is ready for the next generation of AV technology. I look forward to supporting integrators, distributors, and end‑users across Latin America.”
Aharon will begin collaborating with partners and customers immediately and asks any interested Latino businesses to contact him: [email protected]."
