Puerto Rico. Panamax/Furman announced that its distributor in Puerto Rico, Triality Distributors, has formed an alliance with Sony Style stores where they will market the products of the American firm in four of the Japanese brand's stores located in San Juan, Caguas, Ponce and Mayagüez.The strategic agreement will provide Sony customers with access to the full line of Panamax/Furman power management solutions. "This agreement is a great opportunity to take advantage of Sony's recognition as a brand to promote Panamax/Furman in Puerto Rico, where we can reach all corners of the island," said Omar Guzman, president of Triality Distributors.
Under the agreement, Sony staff will handle the delivery and display of the U.S. firm's products at all four stores, while Triality staff will oversee the installation of the products and provide promotional materials. Panamax/Furman will constantly offer seminars and training courses there to ensure a complete knowledge of all products.
