Argentina. The organizers listed the Interactive Demo Room as very successful, an event held in Buenos Aires, Argentina, between January 20 and 23. The Demo Room was made by the Congress group with solutions made by the Canadian firm Gesturetek and the Innova Media Group of Peru.During the four days of the event, visitors had the opportunity to learn about the latest trends in touch and multitouch technologies represented by interactive floors, multi-touch tables, interactive walls and technologies for immersion of images in displays.
These solutions are based on experiential marketing and are widely used in museums, amusement parks, nightclubs, corporate presentations, airports and science centers.
Gesturetek, is a pioneer in user interface systems on interactive surfaces and motion recognition through cameras and has among its group of clients CNN, Nasa, BMW, Ford, Oracle, Intel, Vodafone, IBM, Panasonic, Motorola, LG Electronics, Unilever, Gillette, Federal Express, Autodesk, Telefónica, among others.
