Latin America. Designer Giovanni Pinna is the man behind Tiziano Ferro's (TZN) lighting show during the second half of his 2015 tour. He decided to opt for the SGM Q-7 multipurpose LED luminaire, even before fully understanding the full potential of the device.
Italian singer and author Tiziano Ferro, who navigates between the Latin, Pop and R&B genres, is known worldwide thanks to his ability to sing not only in Italian but also in Spanish, English, French and Portuguese, selling more than 15 million records throughout his artistic career.
In his tour in enclosed areas, he had the need to build a whole new rigging system to support the video screens, for which the production company Live Nation was commissioned, which in turn contacted the lighting designer Giovanni Pinna to be able to count on all his experience and the enormous quality of his designs.
With the specific goal of creating a "what you hear is what you see" experience, Giovanni Pinna has always maintained a solid point of view in his designs. "Building the show by programming in the evenings is definitely my favorite moment. They are very intimate and personal moments, in which it is only me and my design ... very romantic!"
For this tour Pinna needed a lot of lighting for the audience, strobe effects and powerful colors on stage. "So using 44 Q-7s well laid out around the grid, I got exactly what I was looking for. They are versatile luminaires that give you a lot and need very little consumption compared to classic strobes. In terms of color, it works really well with the other LED washes in the assembly," he says.
The multiple Q-7s used were integrated as diffusers for the public, as strobes and as floor lights, working both in backlight and front and side light for the band, in addition to bathing the entire stage with color. "I like the overall versatility of the Q-7, but also the excellent quality of its colours and its control options – especially in white, which is the weakest aspect of LED luminaires."
Rental company Agora, located in L'Aquila, supplied the Q-7s from its own inventory to meet Pinna's needs. "Before I started programming, I probably didn't think about using them too much during the show," says Pinna, who in selecting them also considered the savings in consumption involved in using SGM luminaires in relation to traditional strobes or the typical tungsten blinders.
