Latin America. Middle Atlantic Products, part of the multinational Legrand, signed a distribution agreement with Axxion Consulting to manage the Latin American and Caribbean markets.
"It is a pleasure to announce this distribution agreement with Axxion Consulting, they know the regional market very well and we look forward to increasing our market representation and footprint in the near term," said Stephen Fried, Director of International Sales for Middle Atlantic.
"Axxion Consulting's reputation in developing the market in Latin America with its extensive list of distributors and excellent business relationships in the region make this management ideal for our company," he added.
Rick Fernandez (pictured), CEO of Axxion Consulting, said: "Middle Atlantic products are the ideal solution for customers looking to purchase high-end products. These same products touch not only the broadcast industry but also A/V, commercial and computer. They are very dynamic products of excellent quality."
Axxion Consulting continues exponential growth by offering companies like Middle Atlantic a more efficient method of developing underutilized markets. The guarantee of reaching regions faster and more efficiently is very important for factories that want to shorten the process of increasing sales. For this, Axxion Consulting uses a unique business model in the market where it minimizes costs and reaches users more quickly with brands.
It was reported that under the terms of the agreement, Axxion Consulting will manage the distribution channels and promote the brand throughout the Latin American and Caribbean region, with emphasis on the markets of Mexico, Brazil, Argentina, Colombia and Chile.
