Latin America. Gamma LED Vision is a Florida-based manufacturer of event lighting equipment that excels at developing solutions tailored to each project. After positioning itself as a major player in the U.S. and Canadian market, it is now looking to make its way into Latin America, where it has already developed projects, but is looking for a greater presence.
AVI Latin America spoke with Edgardo Cuerno, Gamma LED Vision's sales director for Latin America, who pointed out that one of the company's principles is to offer the installer or event producer a product that is affordable, a matter of price, and that has the necessary features for a good installation.
"We know that in the world of production and events, the product has to be very effective and at a low cost, let's say, in that sense. Our products are in the mid-range," he said.
The company's product portfolio includes solutions for architectural, theatrical and production lighting. They have a local repair shop, where they service their products, thus guaranteeing a repair time of less than 30 days. In addition, they distribute audio solutions from the Spanish manufacturer WorkPro, among others.
Regarding the Latin American market, Edgardo Cuerno highlighted that they have been carrying out projects in different countries in the region for 7 years. To this end, they have the Etnia brand, which is responsible for distributing the products in Latin America and the Caribbean, as well as other allies.
Gamma LED Vision is another brand that has joined LiveTec, the new fair organized by AVI Latin America, TVyVideo+Radio and its publishing house LatinPress Inc., focused on technologies for the production and transmission of live events and entertainment venues.
LiveTec will be held in Miami on May 14 and 15, 2024. You can find out all the details in https://livetec.show/
