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CDC Group renewed its image to face new challenges

Christian TorresMexico. CDC Group is a Mexican company with 25 years of experience in the telecommunications market. At the Fair, DataNet Bicsi was presenting three solutions for physical earth, video surveillance, and communications, which are part of a broad portfolio that also includes cabling management, videoconferencing, videoconferencing and measurement equipment.

Christian Torres, marketing manager at CDC Group, said the company is expanding its market to more complex solutions with the company Total Ground, which protects lightning equipment. "Today the business of power backup and data protection is indispensable and that is why lightning rod solutions must be considered in all facilities. That's why we took advantage of the fair to present Total Ground, our new brand in the protafolio". 

A year ago, CDC Group was called the Connectivity Center. Christian Torres explained that they made a renewal of the image to give a fresher tone to the market and anticipating the changes that come in two of the most important segments for the company, such as videoconferencing and video surveillance, with more complex solutions and higher image quality.

On the market in recent months and the volatility of the dollar, he said that although it affects, the needs in telecommunications are an issue that does not stop and can not wait. And although much of the raw material comes from imports, the company has generated a price protection strategy so that the variation does not affect customers so much.

Richard Santa, RAVT
Richard Santa, RAVTEmail: [email protected]
Editor
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.


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