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Wesco Anixter officially presents its new brand

Wesco Anixter

Latin America. Wesco International took advantage of the most recent edition of ISE 2023 to present the details of its new international marketing brand of the organization, Wesco Anixter.

"We are proud to share a new international brand identity that highlights Wesco Anixter's commitment to innovation and expertise in the country and showcases the company's ability to provide customers around the world with the solutions they need to drive operational efficiency and profitability." said John Engel, President and Chief Executive Officer of Wesco International.

The new international Wesco Anixter brand represents the combined organization in its CALA, EMEA and APAC regions, and highlights the company's commitment to combining global scale and local expertise to deliver innovative supply chain solutions to customers around the world.

Named to Fortune magazine's list of the World's Most Admired companies, it operates in more than 50 countries and builds on the strong heritage of the Wesco and Anixter businesses.

- Publicidad -

Wesco Anixter is uniquely positioned to provide the scale and resources of a global company with the local knowledge and in-country experience needed to help clients meet their needs and achieve their long-term goals.

Following the acquisition of Anixter in 2020, the unified company has focused on building strong strategic relationships around the world that can deliver innovation to both customers and suppliers; No interruptions. That emphasis reflects better customer service, a broad portfolio of products and services, optimized purchasing and support, and faster and more efficient solutions in project implementation and management.

Today, the company's global team of technical and sales specialists provides exceptional customer service and extensive industry experience spanning construction, manufacturing, electrical, renewable energy, lighting, communications, security, professional A/V, utilities, broadband; and many other industries. Together, Wesco Anixter's country expertise and local presence help ensure our associates have the expertise to help our customers drive operational excellence today and into the future.

Richard Santa, RAVT
Author: Richard Santa, RAVT
Editor
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.

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