Latin America. According to a PwC study, 42% of employees would leave a job that has poor technology to perform their daily tasks. On the other hand, according to a study by Salary.com, 47% of employees perceive meetings in the office as a waste of time.
Undoubtedly, new work styles are evolving at an accelerated pace focused first and foremost on meeting the communication needs of workers through technologies that allow them to be productive at any time and place.
These concepts include virtual communication and collaboration tools that allow employees to work with clients and colleagues who are in another geographical area or simply not have to go specifically to the office to make decisions and meet face-to-face with someone.
These virtual applications provide multiple business benefits such as business agility, employee retention and greater flexibility to achieve the proposed objectives, among others.
The answer to more productive business meetings: HD audio and video
If we consider the tools that currently exist to facilitate the exchange of information, the resolution of issues in companies and feedback, without a doubt, we have to take into account the importance of audio and video. According to recent data, 4 out of 5 executives say that online video is a very effective business tool, 59% of managers prefer to watch a video online to read a text.
In addition, it is estimated that for the next few years, large companies will broadcast 16 hours of online video per month per worker. On the other hand, regarding the new generations of workers, 60% of young managers foresee that online video will be essential for their business and its use will increase considerably in the coming years.
Taking into account the business advantages provided by videoconferencing technologies, the IT teams of companies when selecting a solution have to consider that it is not complex to install and use. Sometimes, meeting planners and participants navigate through TVs and video cameras that don't work properly together, requiring different remotes for each individual component. These systems complicate communication and hinder actions such as adding participants or sharing content.
On the other hand, apart from improving the user experience, there are other aspects to consider when selecting an appropriate business communications solution with audio and video:
Easy to share content by maintaining high definition video sessions: The main objective of meetings is to increase productivity, not reduce it. Content sharing features allow anyone to start a collaboration session and review spreadsheets, presentations, or any other type of document; while the audio bandwidth encodes and captures any tone of voice and the HD video shows the visual details very clearly.
For example, BroadSoft's UC-One takes communications to the next level with advanced uc contextual services, giving communications mobility, packaged with PBX services and links, as well as including high-definition audio and video calling and conferencing, instant messaging, presence, and virtual collaboration, including ease of file sharing.
True collaboration between colleagues: Providing employees with the ability to collaborate in real time can help break down the barriers between them. BroadSoft's UC-One provides employees with fast and effective communication between members of different departments of the organization, instant messaging and presence monitoring, allows them to quickly check the availability of their colleagues and decide the best way to communicate. With this, they can solve doubts immediately within the application and provide information, documents or other content to help each other.
Reduce communications complexity: By allowing business users to intuitively manage their video conferencing rooms from their desktop, UC-One Conference Room can reduce the cost and complexity of video conferencing. Any user can start meetings and add remote participants, adding them via computer or mobile devices.
In conclusion, it is essential to bet on new work styles through new virtual communication and collaboration tools in order to remain competitive in any market. In addition, today there are solutions for any business need, budgets and sizes.
Text written by Héctor Sánchez, Vice President of Sales for BroadSoft in Latin America.
