Latin America. The tastes and needs to adapt the spaces of the house have evolved. It is increasingly common to look for devices that can be customized and reflect the lifestyle of each one.
In the case of televisions, today it is possible to find devices that are integrated into the space as part of the decoration and reflect the style, tastes and needs of each person, but at the same time offering the highest standards of image and sound, to generate entertainment experiences of a higher level.
Samsung has developed a complete portfolio of televisions and Lifestyle screens, which have been designed to be increasingly aesthetic and adaptable to different spaces and needs in the home. These devices are characterized by their elegant and minimalist design, with thin edges and high-quality materials, and innovative functionalities.
Lifestyle TVs and screens -in addition to their design- offer differential features compared to conventional televisions, such as the ability to blend into the space, be customizable and provide art and design options.
"As a leading brand in the global TV market for more than 17 years, we continue to explore new possibilities, features and functionality to ensure users enjoy a versatile, innovative and stylish TV. In Colombia, we have a portfolio composed of six TVs and projectors in the Lifestyle category (The Frame, The Freestyle, The Serif, The Premiere, The Terrace and The Sero). So, in line with this trend, we created Samsung Lifestyle TV House, with the aim of building a house full of experiences, where each space will be equipped with a lifestyle TV that adapts to different uses, "says Andrés Ovalle, director of Visual Display of Samsung Colombia.
Additionally, Samsung through its Everyday Sustainability strategy has worked to minimize the impact on the environment. "At Samsung we work to help reduce the industry's impact on our planet; For this reason, for several years we have been implementing strategies that allow consumers to be offered more environmentally friendly products. The products of the Lifestyle portfolio come in Eco boxes, with a low percentage of inks and with the possibility of becoming decoration items; Our remote controls have been redesigned to completely eliminate the use of batteries and replace them with cells that are recharged with ambient light or the wireless signal of the Wifi. Finally, year after year, we reuse plastic in the manufacture of our products, "says Joe Lee, president of Samsung Colombia.
Some of the options of devices that you will find the Lifestyle TV House, are:
- The Frame: a customizable and stylish TV
- The Freestyle: lightweight and portable with Smart system
- The Serif: the first TV with its own NFT art gallery
- The Terrace: the ideal outdoor TV
- The Premiere: The Best Home Theater Experience
Eco-friendly products
Samsung's Lifestyle display category is also characterized by its environmentally friendly initiatives:
Carbon Trust Certification: The Lifestyle portfolio has the Carbon Trust certification that guarantees that the strategies used to produce, distribute and market televisions minimize the carbon footprint.
Renewable energy: It is proven that people consume between 1.9 and 2.5 sets of batteries per year, which are a source of pollution. Most televisions and screens in the Lifestyle category have an eco control that does not need batteries, as they are recharged with sunlight.
Eco-friendly packaging: Samsung TV packaging has evolved. For this year the boxes will have fewer prints, which means that the final disposal of the cartons is easier to reuse. The sealing tape will be paper and the metal staples will no longer be used. In addition, the production time of the boxes is less which represents energy savings.
Reusable packaging: The strongest value propositions in the Lifestyle category are personalization and adaptability. Both the product and the packaging comply with this feature. The boxes can be reused to make functional structures such as cat houses, small tables or organizers.