EDITORIAL LETTER

The increasing demand for audiovisual solutions in all types of spaces, corporate, commercial, educational, health, among many others, has generated an interesting phenomenon in Latin America: that new players, companies from other sectors begin to make audiovisual installations. Or at least try.

In the audiovisual industry, new products and systems are known every day that allow new installations to be made. But to achieve that innovation that is so much sought after by customers and AV professionals, it  is essential to have constant training and updating. It is something that we cannot tire of repeating.

Recently I had the opportunity to learn about the experience of a couple of rental companies that have done a collaborative work. One of them, located in Colombia, is responsible for providing audiovisual support to the events of a North American society when they are held in Latin America. 

Since 2014, Latin American countries have seen the dollar strengthen against different local currencies. The phenomenon, which occurs to a greater or lesser extent depending on the country, has mainly affected Brazil, which only so far in 2015 faces an increase in the dollar that exceeds 20%, in Colombia it is 8%, in Mexico 6% and in Chile 5%, to mention only certain cases.

A new year begins in which we are all preparing to meet the challenges and professional resolutions that will allow the Latin American audiovisual industry to continue growing as it has been doing in recent years, at rates of 15% per year in accordance with the expectations indicated by InfoComm International.